Editing music video

Editing proof from linesharvey


First I started off by setting up Premiere Pro. Once I started it up I got the footage off the SD card and put it on my hard drive. once the footage was on I labelled each one and put it in bins so it was easier to find the good ones from the bad. After I had done all of this I started importing and editing the clips.

Study of adverts

Advert break 1

Advert                                                Audiences?                                            3 associated words.
Aunt Bessie's                                  middle aged                                                      Makes me hungry

House of Fraser                              middle aged                                                          Nice posh luxury  

Voderphone                                     middle aged                                                      Phone red mclaren

Gucci                                               middle aged                                                     luxury  brand posh  

At home furnishings                        middle aged                                                  friend furniture tables 

Lidl                                                  middle aged                                                   Christmas food shop

Voderphone                                     middle aged                                                    phone red mclaren

Rimmel London                               middle aged                                                    make-up lipstick red

X factor itv show                             middle aged                                                   Simon singing judges

Aunt Bessie's                                   middle aged                                                   hungry old women

Advert break 2

Aunt Bessie's                                    middle aged                                                hungry old women

Baileys                                              middle aged                                            alcohol chocolate cream

Iceland                                              middle aged                                                       Peter ice freezer 

Range                                               middle aged                                       Christmas tree decorations 

Hyundai                                           middle aged                                                       car motor petrol

Premier inn                                      middle aged                                                      Lennie Henry hotel

E-on                                                  middle aged                                               red Manchester United 

Matalan                                       middle aged                                               Matt Alan clothes 

Iceland                                        middle aged                                                 freezer food cold

Text santa                                  middle aged                                            charity money giving

Aunt Bessie's                             middle aged                                                 hungry old women

Advert break 3

Aunt Bessie's                            middle aged                                                 hungry old women

No7                                           middle aged                                                      make up tada 

Kynren                                      middle aged                                            don't know what It is

Lidl                                                middle aged                                Christmas food shopping 

Natwest                                          middle aged                                       bank money people 

Ferro roshe                                     middle aged                                        chocolate nuts gold

Sure                                                 middle aged                                    deodorant can small 

Lidl                                                 middle aged                               Christmas food shopping 

Paco roban                                      middle aged                                   aftershave smell nice

Itv Frankenstein                              middle aged                                         creepy scary dark

Aunt Bessie's                                   middle aged                                         hungry old women

Advert break 4

Aunt Bessie's                                    middle aged                                          hungry old women

Sky                                                    middle aged                              sports movies Simpsons

M&s                                                  middle aged                                            food old songs 

Bose                                                   middle aged                                    good sound music 

Karcher                                              middle aged                                   window cleaner fun

M&S                                                  middle aged                                              food old song

Smyths                                               little kids                                             toys bikes balls

Snickers                                             middle aged                                           get some nuts

Barclays                                             middle aged                                          money life skills 

Itv beowulf                                         middle aged                                       boring scary dark 

Aunt Bessie's                                      middle aged                                        hungry old women

Advert break 5

Aunt Bessie's                                    middle aged                                         hungry old women

Halfords                                            middle aged                                       bikes cars wheels

LG                                                     middle aged                                             TV flat screen 

McDonald's                                       middle aged                                         nice food chicken

Iams                                                  middle aged                                             cats dogs food

Debenams                                         middle aged                                      nice clothes shoes 

Cancer advert                                    middle aged                                              sad not nice 

Browell smith & co                           middle aged                                              song lawyers 

Tesco                                                 middle aged                           Christmas food shopping 

X factor itv show                               middle aged                                   boring singing Simon 

Aunt Bessie's                                     middle aged                                         hungry old women

Second day filming music video

On Friday we went to Danniella's apartment to film the last part of the video. The part we were filming was the soilder and his family. Here's some pictures of the filming.

music video first day filming

yesterday me and my group filmed part of the music video. we filmed at Kane's house and got a lot done. I was the camera man for the shoot and we got the shots done in a couple of hours.

Today in class part of the music video production I have made the location release forms for both Danniella's house and Kane's house. I have also made the release forms for the actors.

Assignment

Editing has changed a lot over the years, lumiere brothers changed the was photography was looked at. The lumiere brothers dad use to make the photography equipment. Louis started trying new things with the equipment and he found a new dry plate process in 1881. The 'dry plate' process is now known as the 'Etiquette Bleue' process and helped his fathers business.

DW Griffiths changed the way editing was looked at, he was much more livelier when cuting his scenes .  He would shoot from different angles and distances and cut them and put them together. Edwin S Porter wasn't as lively, he took a more causious approach when cutting and he would cut them so they were Brocken into different scenes. Edwin S Porter made the great train robbery in 1903, the great train robbery was a one reel film. One reel film, The one reel film has a running time of twelve minuets and was made in twenty different shots and included a close-up of a bandit firing at the camera. The film had as many as ten different outdoor and indoor locations. No film had done this before.

Kuleshov effect. The kuleshov effect was a short film edited together to make the audience think that the person in the film was changing his expression when he looked at different things however it was actually the same shot each time. He was looking at three different things on being a plate of soup, a girl in a coffin and a woman on a divan, when he was looking at these thing the audience thought the expressions were hungar, grief or desire but in actual fact it was the same shot and expression all three times. In my opinion the kuleshov effect is explained the best by Hitchcock as it has a sense of humour  here it is.

Editing is used so the bad parts of what is recorded can be cut out and not seen in the final product. Editing is also used in the relationship of the genre, development of drama, engaging viewer and creating motivation. The purpose of editing can be seen as being very significant; the editing itself is effective as it sets a meaning for the film one good example would be the bourne ultimatum in the chase scene. It cuts between bourne running through houses jumping and a woman walking in a house then when the action starts it cuts even faster and while it’s doing this it is building up tension and gets your heart racing.

https://www.youtube.com/watch?v=uLt7lXDCHQ0

 Fast cutting is a film editing technique which refers to several consecutive shots of a brief duration (3 seconds or less). It can be used to convey a lot of information very quickly, or to imply either energy or chaos. Fast cutting is also frequently used when shooting dialogue between two or more characters, changing the viewer's perspective to either focus on the reaction of another character's dialog, or to bring to attention the non-verbal actions of the speaking character

Shot reverse shot is a film technique where one character is shown looking at another character, and then the other character is shown looking back at the first character. Since the characters are shown facing in opposite directions, the viewer assumes that they are looking at each other. A good example is in Spiderman  https://www.youtube.com/watch?v=h0xiCIMIwLY 

Prep for editing

When preparing for editing it is important to check material. Checking Material is good because if the material isn't as good as you like, before you pack away and the cast and crew leave you can shoot it again. Another thing I think is important is that you set the material to the correct import settings, this will help when you come to edit it and it will save time doing it later. Creating bins is important because when you are editing it is good to have everything ready so you can do the edit with in your time frame. Creating bins is also important because you would have every thing in the correct file and place ready for editing. Producing a edit list is important because it will tell the editor which take you will use, notes describing the shots and a list of shots filmed, this will save time editing because if you start editing and find out the director isn't happy with that particular shot you will have to start again. Marking up a script is important so you can make adjustments where needed for example if a character is saying something and they aren't doing it the way you would like them to you could change the way it is said so you are satisfied with it. Another reason marking is important is because you can choose the location of the scene if your not happy with the first one.   Synchronising the rushes is important because if there is a voice over in the film and the person on the screen is not speaking it might look bad. A rushes log is also important so you know what you have shot, what you are going to shoot and what not to shoot this will save time when coming to film. Labelling the tapes and SD cards is important so you know which tape/SD card is which and so nothing is lost.

Back to the future review

Back to the future also known as bttf, was released on December 4th 1985 and to many it is one of the best films ever made. In the film it is packed full of exciting moments, romance (well not loads of it) and scenes which will make you say WOW. The main character Marty Mcfly played be Michael J Fox is just like any other person he goes to school which he's late for in the first couple of minutes in the film. It starts of by Marty Mcfly lung to docs house/work area to see where he is however when he gets there he's not there and there's a load of dog food on the floor. The doc is played be Christopher Lloyd and he is a scientist a bit of a mad one, he is always doing new experiments or just trying something new. What the doc does sort of rubs of onto Marty because he does his own one, in the docs place Marty has made a huge amplifier which he plugs his guitar in and stumps the guitar and it is so power full it takes him off his feet and sends him flying. In my opinion this is one of the funniest parts of the film as it is unexpected and you really don't think he will fly into the shelves and break everything. After this he gets a phone call from the Doc saying don't turn on the amplifier because it is too powerful and that he wants Marty to meet him in the mall car park at around 1 or 2 in the morning and bring a camera a with him. When Marty gets there the docs tells him he's made a time machine out of a de Loren. After doc explains how everything works the Libyans turn up and shoot the doc multiple times and Marty gets in the car and it reaches 88 mph and goes back to the future to 1985. Unfortunately he can't get back because he doesn't have enough plutonium or 1.21 jigerwats or electricity to get him back. Marty goes to see young doc and askes for help, after a bit of convincing that it was actually his invention Marty show doc a leaflet saying the clock tower anniversary and it turns out to be that day. The doc says lightning is the only thing capable of making that much electricity. Marty needs to get the electricity from the lightning which hits the clock tower and make it hit the car so he can go back. While the doc is thinking of a way for this to happen Marty sees his parents as youths and accidentally intervenes, now his mum thinks he's called Calvin Klein because that's the underwear he has on and his mum fancy some him or as the Americans say she has a crush on him which is a bit weird. As this is happening martys family is slowly disappearing and it's a race against the clock. Marty has to fix it and get back home while dodging the school bully biff. Long story short he manages to make his dad and his mum get together after martys dad punches biff, Marty than realises that he doesn't have much time so he rushes back and to find the doc who is setting up the experiment and things go wrong it unplugs because of a fallen branch from a tree and the doc eventually fixes it. Marty is in the car ready to go he gets the signal be a alarm clock and he try's to start the car and it wouldn't start after about a minute of try it work he drives to 88 mph and hits the wire and he's goes back to the furture back where he started. When he gets back his life is great Nd his family are wealthy and biff the bully is now waxing the family's cars.